Sales and marketing
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Kelana Jaya, Selangor

About The Job

  • Lead Trade Marketing Strategy development to attain defined business objectives through corporate sales. 
  • Contribute to organization’s goals plus objectives and enhance market share and sales performance. 
  • Establish channel strategies along with execute associated plans. 
  • Prepare trade promotional plan in designated channels with new customers. 
  • Coordinate communication of price, product and package changes. 
  • Develop, supervise and improve procedures to link entire marketing activities with sales team activities.
  • Coordinates activities associated to organization participation at trade shows or events. 

Job Requirements

  • Preferably strong, classic Trade/Customer Marketing background with minimum 3-5 years’ Sales experience in F&B industry
  • Excellent communication skills, including multiple languages and dialects
  • The ability to intereact successfully across cultures
  • Critical thinking and creative problem solving skills and strong judgement and decision making
  • Able to meet tight deadlines
  • Microsoft Office knowledge is mandatory.
  • Must be a team player. 

Our Culture


It’s no secret that passion and people form the foundations of Secret Recipe.
With countless opportunities to grow within our organization ranging from Kitchen Crew to Service Manager and above, you will acquire many skills along your career path such as teamwork, leadership, accountability and communications.


Founded in 1997, Secret Recipe made its mark, renowned for its extensive range of fine quality gourmet cakes. It has since evolved to become one of the fastest growing lifestyle cakes and café chain in the region with over 440 café outlets to date.

Secret Recipe Cakes & Café’s concept can be found in prime urban locations and shopping malls in major cities in the region including Malaysia, Singapore, Indonesia, Thailand, China, Brunei, Myanmar, Maldives and Bangladesh.