Sr. Content Specialist

FrogAsia
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RM 3000 - RM 5000

D6, Sentul East

Full-Time

Job Description

Role Summary
Manage all content for marketing and communications campaigns towards achieving the company and business objective(s), right from ideation to planning, execution, and evaluation. This role will work and collaborate with various stakeholders within the Marketing team as well as cross-functional teams to execute the entire content creation process towards an effective and successful campaign outcome.

Key Responsibilities
  1. Accountable for all communications and content marketing campaigns and activities to drive awareness and engagements, in alignment with the business objectives and ongoing marketing initiatives
  2. Collaborates with team members and across functions to deliver effective content marketing strategy and campaigns, on time and on budget
  3. Seek to understand what and how the target audience consumes information, thus creating compelling ideas and content that will optimize the audiences’ path to action, eg: participation in the adoption program, product utilization etc.
  4. Research to develop, write or curate content for various communication formats and channels including company’s website, social media, digital channels, email and video marketing, media feature etc.
  5. Strategic deployment of the right communication channels to will best deliver the content to achieve the campaign outcomes and objectives
  6. Ensure all content is consistent with our key messaging, brand standards and positioning and tone of voice
  7. Develop and manage company’s website / digital / social media’s content calendar and workflows
  8. Campaign performance tracking, analysis, and optimization on a regular and ongoing basis
  9. Keep abreast of current trends in content marketing, digital marketing, SEM/SEO, content management j) systems, social media advertising, and optimization

Apply now if you possess the following:
  • A strong passion for brand and content marketing
  • Ability to work calmly and maintain good judgment in a fast-paced environment.
  • Proactive, resourceful, creative and the ability to work independently as well as working in and with teams

Job Requirements

  1. Highly proficient in English and Bahasa Malaysia copywriting, editorial and communication. 
  2. Strong ideation, planning and campaign management skills.
  3. Minimum 3 years experience in B2C / B2B content marketing and digital/social media and content management systems.
  4. Candidate will be based in Sentul, Kuala Lumpur and may require occasional travel within Malaysia as work involves schools across Malaysia. 

How to apply?
  1. Please share a copy of your updated resume. Please ensure we are able to reach you by phone and e-mail.
  2. Kindly attach a sample of work for written communication that is in Bahasa Malaysia and English.
  3. Links to supporting documents or a portfolio of your previous work for print and social media.
  4. [Optional] - Link to public Instagram / Pinterest account. 

Application Process:
The following position will be closed to applications on 9th December 2017. Please allow 1-2 weeks for feedback on your application. 

Company Benefits

Free 4G Data

Get a free monthly 4G data allowance on the Yes network

Group Corporate Discounts

Enjoy discounts extended to all YTL Staff when you sign up for a gym membership, or eat out in cafes or restaurants in KL

Medical and Hospital Coverage

You are covered by a free medical card and a comprehensive hospitalization policy

Professional Development Opportunities

Free training programmes, lunchtime learning workshops, and courses are provided to you to help you progress professionally

Diverse Work Culture

Work alongside fun, encouraging, and supportive colleagues from a diverse range of backgrounds

Free Weekly Wellness Classes / Interest Clubs

Sweat it out and get fit with your colleagues! We have about 20+ interest clubs from badminton, muai thai, movies and etc.


Additional Info

Experience Level

4 - 7 Years of Experience

Job Specialisation

Copywriting & Content Creation, Graphic Design, UI / UX Design


Company Profile

FrogAsia-logo-image

FrogAsia

FrogAsia, a YTL company, is the first company in the world to connect an entire nation through a single, cloud-based learning platform. Beyond just implementing technology, we provide solutions focused on harnessing the Internet to transform education in a meaningful way. Our virtual learning environment, Frog, is simple, fun, and engaging – which is why schools all around the world have made Frog their platform of choice.

Sr. Content Specialist

FrogAsia

RM 3000 - RM 5000

D6, Sentul East

Full-Time

This job is no longer available