Job Description

• Conduct keyword research and selection for pay-per-click campaigns.

• Provide ongoing support of all SEO initiatives including reporting, analysis and optimization recommendations

• Proactively make strategic PPC campaign recommendations

• Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates

• Optimize landing pages for search engine quality score 

• *Serve as liaison with paid search engine contacts 

Job Requirements

• Minimum 1 year of pay-per click experience.

• Must have experience in Google Adwords campaigns execution.

• Ability to compile and analyze search data and metrics and make decisions regarding campaign direction

• Ability to perform click through rate, conversion, spend and creative analysis to identify growth / optimization opportunities

• Excellent Microsoft Office skills

• Minimum of an Associate’s degree; Bachelors preferred

• Strong oral and written communication skills

• Excellent analytical skills

• Ability to work independently and within a team environment

• Strong independent decision-making, organization, planning and problem-solving skills

Company Benefits

Additional Info