Job Description

• Works seamlessly with other marketing peers in various department, including Product, Tech, Creative, and even Operations 
• Ensure smooth and timely execution of campaigns 
• Perform regular analysis of campaign performance and metrics for reporting
• Plan, execute, and measure experiments and conversion tests 
• Identify trends and insights, and optimize spend and performance based on the insights 
• Identify and explain the market trends and consumer requirements clearly to the marketing manager 
• Use established metrics to optimize and drive continuous improvement in 42Race’s efforts for social excellence 
• Generate new ideas and drive continual optimization of marketing campaigns. 
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points 
• Acquire and utilize knowledge and skills according to the situational requirements 
• Monitor and analyze online sentiments on social media platforms 

Job Requirements

• Bachelor's Degree 
• At least 1-2 years of relevant marketing experience with a successful track record in planning an integrated marketing strategy and executing campaigns. 
• Experienced in both creative and promotional copywriting 
• Familiar with the Malaysian market and able to draw on local nuances to design marketing activities
• Excellent command of English. 
• Experience with A/B and multivariate experiments 
• Up-to-date and enthusiastic about the latest trends and best practices of social media platforms and content 
• Effective in engaging and influencing marketing and sales team members to achieve targets
• Resourceful and creative in coming up with ideas that complements different channels to reach, engage and grow the 42Race community 
• Highly detail-oriented to ensure the quality of all marketing material and communications 
• Relentless in driving growth and able to embrace and tackle challenges 
• Proven track record of success in achieving targets on time in a rapid growth and start-up environment 
• Strong analytical skills and data-driven thinking
   
  Good to have: 
• Passionate about running/fitness  
• Prior experience in digital marketing and/or campaign management
   
  We offer:
   A very diversified job profile with a high degree of responsibility and independence
   The chance to be a part of a fast-growing, dynamic company with an international scope 

Additional Info